How many of you have gone to a festival or fair, visited a booth that was selling something you were interested in but you wanted to think about it before purchasing said item?
I am a serial overthinker when it comes to purchasing things spur of the moment and half the time I forget to go back. [I'm aware of the irony and contradiction. :) ]
To help me remember, or give me an incentive to see what other items a business offers, I always take a business card or some promotional material from each booth to remind me who they are and why I was interested in returning. Plus, if I wanted to find them online or follow them on social media, these details would most likely be on a piece of marketing.
Tip: Remember the importance of educating your potential customers and helping them want to complete the sale. You spent quite a bit of money to have a booth at SuperCrawl; you need to ensure you are prepared for the customers who don't talk to you or are contemplating a purchase.
Personally, if you have nothing to remind me, you are lost in the abyss and I am unlikely to return to make a purchase - today or ever (because I don't remember you or your business name).
Image: Copied from City of Hamilton web site @ https://www.hamilton.ca/attractions/festivals-events